de Grisigono Meccanico dG Arrives in White

de Grisigono has revealed its Meccanico dG in white. The Meccanico dG is something of a living legend within the horological circles of today. I say this because, in 2008, when the original Meccanico dG was revealed to the watch world, it was a sweeping hit. The watch featured in countless magazines and blogs, and created quite a stir. The Meccanico dG gave the watch world something quite different. A mechanical movement quite unlike any other seen before. It was not just a interesting watch with a cute design, it was, and still is, a mechanical marvel. In fact the Meccanico dG won the Grand Prix de l’Horlogerie in 2009.

The original version - to your right glows green - however there are no tiny LED lights embedded in its dial, and no quartz battery within its case. The watch, brain child of Fawaz Gruosi - founder and chairman of de GRISOGONO, is completely mechanical under the disguise of a digital.
The upper half of the watch is your conventional analog display, and the bottom portion is a numerical display controlled by 651 mechanical components. 23 cams connected to a set of gears collaborate in unison to trigger the change of hours and minutes The digital display utilizes 23 horizontally and vertically positioned micro segments. The Vertical segments are 9 mm high and weigh 25 milligrams. The Horizontal segments are 2.90 mm lengthwise and weigh a mere 10 milligrams. The segments have four sides: two opposing visible faces with colored strips and two opposing unmarked faces. As the time changed, the segments rotate by 90°, thereby displaying the correct change. The change, which can include 1 to 12 segments, occur in a blink of an eye. The watches digital numbers provide an illusion of the quartz watch, as the strips create a vivid contrast to the interior blackness of the watch.

This watch boasts a 35 hour power reserve, quite remarkable if you think about the two completely different displays.

The newer version -stark white against matt black- will be revealed at Baselworld. Baselworld is the leading annual watch and jewelry industry fare. This year BaselWorld runs from March 24th to March 31st in Basel, Switzerland.

Ebel Adds Khaki to its Classic Sports Chrono Collection

Go sporty! Go Khaki! Ebel is jumping on the Khaki bandwagon

with its newest additions to its Classic Sports Chrono Watch Collection. In addition other new natural colors will also become available - beige, brown, coral pink and navy. It seems Khaki has become the "must have" color, and why not - Khaki is the color that most evokes a sense of wild adventure.

The newest models have the signature hexagon shaped case, and distinctive screws surrounding the dial. The Chronograph seconds hand matches the strap color providing an intriguing aesthetic quality to the watch. The dial sports three sub dials, but still the dial is easy to read and clutter free. The Classic Sports Chrono is protected by a scratch resistant sapphire crystal and is water resistant to 50mm. The watch has a polished smooth finished with elegant pushers on the side.

Vertical indented striping on the rubber strap adds to the watches overall sporty look. Ebel has not released any pricing on its latest version, but being that this watch is crafted in steel, and is powered by a quartz ETA movement as opposed to a more labor intensive mechanical movement, the price will probably be quite affordable.

To purchase Ebel watches at discounted prices, visit THE WATCHERY.

Ebel History

Ebel, a company capable of crafting a watch with the perfect balance of feminity and elegance. In July 1911, Eugene Blum and Alice Levy, husband and wife stepped into the world of Horology by registering their new company. The name they chose is the acronym for their names: Eugene Blum Et Levy and thus nestled in the hills of La Chaux de Fonds, became the Capital of Ebel.

Just one year later, in 1912, Ebel presented its first wristwatches. In 1914 Ebel won a gold medal at the Swiss National Exhibition for patented ring watches with pallet escapement and a hidden time setting. In 1929 Charles-Eugene, son of Eugene and Alice joined the company, and together with watchmaker Marcel Reuche, he organized a flawless production control system, which guaranteed unsurpassed quality. From 1939-1945 Ebel went into production for the British Royal Air Force. Through the years Ebel has received many awards for their innovative cutting-edge ideas.
In 1975 Eugene and Alice's son, Pierre-Alain Blum, gained full control over Ebel. Ebel catapulted into a new dimension of watch manufacturing, making Ebel what it is today: One of the top five Luxury Watch Brands on the market. Ebel is now owned by Movado Group Inc.

10 Reasons To Reject a Fake Watch

Everywhere one turns it seems fake watches are popping up everywhere. In 2009 the Fondation de la Haute Horlogerie implemented an Anti-Counterfeiting Campaign raising awareness of the problem plaguing the luxury watch industry, yet despite all their efforts replica watch sales are on the rise.
I have my thoughts on the matter and I as a long time luxury watch blogger enthralled by the perfection of genuine watch masterpieces perceive these fakes as product mockeries.

Here are 10 reasons why you do not want to purchase or wear a fake watch:

1) The quality of a replica is inferior, thus a genuine watch will last a lifetime, while your poor quality inferior fake watch will break within a year - probably when you are in desperate need of its "dependability".
a) The water resistance stated on a fake watch cannot hold up to any standard. A 100 meter water resistancy on a fake watch is anyone's guess.
b) A fake watch does not go through any rigorous testing, thus any mention of a chronometer is entirely erroneous.
c) It is highly unlikely that the fake watch has a scratch resistant sapphire crystal.
d) The integrity of a chronograph or a moon phase on a fake watch must be called into question. Time is real time, and I would not measure mine by a fake.

2) A fake watch holds your reputation at stake. Imagine just for a moment that you are at a business meeting surrounded by reputable people who count on your sincerity. This is your big break ... and then as you stretch out your hand to make a monumental statement relating to your integrity - everyone spots your fake watch, and with this we arrive at item #3.

3) Everyone who is anyone can spot a fake watch. OOPS! I think you might have a bit of sheepish explaining to do.

4) Credible brand name watch companies spend years on research and development, as well as hours of craftsmanship. Spending money on fake mockeries reduces revenue for genuine watch companies.

5) Giving a fake watch as a gift, to your girlfriend ,for example, clearly holds your relationship in question. Would you want your loved one to think of your relationship a sham.

6) Now I am not suggesting that you empty your pockets, your bank account and max your credit cards, there are plenty credible luxury watch companies who sell watches at affordable prices, and there are companies like THE WATCHERY who sell genuine luxury watches at discounted prices. In fact sometimes the watch prices at THE WATCHERY are so low they are even lower than the replica watch prices.

7) A fake watch has detrimental effects (mayhap unconscious effects) on your sense of self-worth. Looking at the hour of every day on your fake watch reminds you of what you are and not what you can become. Why would you fake yourself with a fake watch.

8) Fake watch producers are engaged in illegal activity such as reproducing an exact watch company's copyrighted trademarked logo.

9)The fake watches are often manufactured using inferior materials which are most often not hypoallergenic and health and safety standards are disregarded. The watches are manufactured in regions where child labor is common place and the revenue fills the pockets of mafias, criminal organizations and terrorist groups.

10) A Fake Watch is not very good for our impression management - the way in which we want others to perceive us. Fake is never a good description in terms of personality and in terms of a watch. Do yourself a favor and BE REAL! The Watchery can help.

THE WATCHERY only sells 100% genuine watches. THE WATCHERY guarantees that every watch is authentic with serial numbers. We are the Real People Company.

Clerc at the Forefront of Timekeeping Beneath the Ocean

1000 meters below the sea is filled with strange and exotic oceanic life such as oil eating tube worms and tentacled transparent sea cucumbers where light cannot penetrate and humans can only venture in a submarine, yet there is a watch, resilient enough to withstand the pressure of this environment. The watch is a Clerc Hydroscaph sporting a water resistancy of 1000 meters and a crucial automatic helium escapement valve - making this watch one of the most sophisticated diving watch.

Geneva based Clerc has been crafting timepieces since 1874 and is committed to horological research and development in outer space and deep sea ocean explorations. The deepest SCUBA dive on record is 330 meters performed by French Scuba Diver Pascal Bernabé, while the deepest dive by a Navy diver in Atmospheric Diving System (ADS) suit is 610 meters. Gerald Clerc has indeed prepared for the future of diving timekeeping by crafting a timepiece capable of reaching 1000 meters. A depth no man has ventured.

The Clerc Hydroscaph Steel Version is comprised of a 75 part highly sophisticated case which required hours of research to provide the highest integrity under the most adverse conditions. The high grade steel fashioned in Clerc's distinctive octagonal case -a square fused to a circle - avoids the look of clunkiness, but rather imparts a sleek sophistication.

Clerc has used a photoluminescence which enables the diver to read the time even in the murky dark conditions of the deep sea.

The helium valve enables divers who operate at great depths and spend prolonged hours under extreme pressure breathing a mix like trimix containing gases such as helium (tiny molecules) or hydrogen (smallest molecules found in nature) to release the helium molecules that have worked their way through the o-rings or other seals. The helium and hydrogen molecules cause no damage when the watch is at great depths under pressure but as soon as the diver resurfaces, a pressure difference occurs between the trapped gas(es) inside the watch case and the surrounding air. This can cause the crystal to pop off damaging the watch thus the helium valve is a crucial edition to diving watches enabling the diver to release the gas build up and restore equilibrium. In the Clerc Hydroscaph the Helium Valve is Automatic removing the burden of the task from the diver. This feature is a great advancement in diving watches.

The watch is powered by a the automatic C606 movement with a 45 hour power reserve boldly indicated at the 6'o'clock. A GMT 24 hour dual time zone is visible at the 12 'o'clock position, which can be adjusted via a dedicated crown at the 10'o;clock. A date aperture is visible at the 3'o'clock position.

The watch dial is protected by a 4.00 mm glare proof scratch resistant sapphire crystal. The strap is vulcanized rubber which ensures maximum mobility, versatility and comfort as well as supreme durability.

For Clerc Diving Watches visit THE WATCHERY up to 71% off the MSRP. Get your gear ready and get a Clerc.

The “KudOktopus” by Stefan Kudoke

Recently, I have come across quite a few animal themed dials such as Cartier's crocodile watch and Concord's enigmatic C1 Blackspider, but the "KudOktopus" is the first Octopus themed watch I have seen. The designer is Stefan Kudoke, a watchmaker who prides himself in crafting (or should I say sculpting) one-of-a-kind exceptional hand made skeletonized timepieces. Each timepiece undergoes hours and hours of hand engraving to transform a precision mechanical movement into a work of art. Each piece is custom made providing the watch owner with the knowledge that his watch is an exclusive timepiece. To craft a skeletonized timepiece requires years of experience, and extraordinary concentrated effort.

Within the "KudOktopus, the Octopus is actually entangled into the swinging balance of the watch. The Octopus is rose gold and its suction cups are crafted in rhodium.

Rhodium (Rh) is a rare transition metal in the platinum group and much loved by watch makers for its highly anti-corrosive properties. Rhodium is one of the rarest precious metals and the most expensive.

The remaining movement and gears of the KudOktopus is galvanised from black rhodium. The Octopus secures the movement which beats at 28,800 vph and sports a 46 hour power reserve. The Octopus and its movement are held within a 42mm stainless steel case. The skeletonized dial and case back is protected by a scratch resistant Sapphire crystal and secured to the wrist with an alligator leather strap.



The KudOktopus will be in full view at Baselworld 2011 running from March 24th to March 31st, 2011.

For Luxury Watches at low prices visit The Watchery

Concord C1 BlackSpider still Shrouded in Mystery

Like a trailer from a horror movie, Concord is chilling our blood with a touch of suspense by revealing a tiny terrible depiction of the Concord C1 BlackSpider. This Horological Monster shall leave the shadowy cave of its creators and emerge for all to see at Baselworld commencing March 24th , 2011..

(More details about the Concord C1 will follow as soon as they become available...

... Until then do not despair, THE WATCHERY has a large selection of Concord C1's available at hugely discounted prices to purchase as we speak.

Check out the CONCORD C1 Silver Dial Rubber Men's Automatic Watch 0320028 For only $9,735.00 (45% off the MSRP), this baby can be yours. The rugged exterior softened by 80 diamonds on dial and bezel. This watch is a Certified Chronometer, which means it has undergone rigorous testing to prove it is worthy of the title. A rubber strap ensures maximum comfort and anti-slippage. Water resistant to 200 meters, this watch is built for tough.

A Worthy Companion is the C1 Black and Rose Gold Tone Dial Rubber Men's Automatic Watch 0320012.

Only $18,975.00 (45% 0ff MSRP) this timepiece rivals competition and is meant to be noticed. For unflagging time keeping, you can rest assured that the watch you have been searching for is here.

The C1 blends two materials - one from the past and one from the presents - rose gold and black rubber - in a presentation of utter beauty and marked performance.

So while we wait for the Concord C1 BlackSpider with curious trepidation - let us be satisfied that we have in our possession, (thanks to THE WATCHERY), a Concord C1 of unparalleled distinction.

I will keep you updated ...

Venture into a JeanRichard Highlands Sand

JeanRichard has delivered a rugged watch built for the toughest adventure. When endurance is a necessity and failure is not an option, a resilient precision timepiece is a worthy companion. The Highlands Sands depict the vast open spaces of Africa where nature is untouched and animals roam free. The hardy khaki fabric strap is fashioned from materials used to cover water canteens and other outdoor survival gear.

JeanRichard Highlands Sands is a reintroduction of its mid 1990's collection the "Highlands by JeanRichard" where Peter Beard captured the raw beauty of Africa's land.



A 44.55mm x 40mm sand blasted stainless steel tonneau case supports a round bidirectional rotating bezel. The ecru mat dial is the color of a desert dust storm with large Arabic numerals. Bold hands coated in luminescence enable time display even in dim conditions. A Scratch resistant anti-reflective sapphire crystal protects the dial and ensures maximum read out even under the brilliant African sun. A screw down crown and case back ensures water resistance to 100 meters, because you never know where your adventures may take you.

Via a scratch resistant sapphire crystal case back one can view a precise and durable JR21000 automatic movement. Equipped with a 48 hour power reserve and fastened with a folding safety buckle, this watch will never let you down.